Category: Copwriting

  • Creative Copywriting To Increase Tedious Task Compliance

    Creative Copywriting To Increase Tedious Task Compliance

    It’s a pain to deal with connecting to a wifi network in a coffeeshop and having to walk through thirtyseven screens before being able to actually connect to a network. Problem: how do you increase the amount of people actually connecting to your network? Solution: Make the process more fun and use creative copywriting CoffeeAngel…

  • Apple’s evangelizing product language

    Last week I was following the Apple product launch live on the Verge. (Congrats btw to The Verge for the live coverage, it’s not only like you’re part of the launch, their reporter is also freakin’ hilarious!) It was actually the first time I stared at my screen the moment a new iPhone launch was…