Category: Pricing
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5 Ways For Upselling Flight Insurance
When I was booking my flight to Boston, I couldn’t help but notice how cleverly Alaska Airlines is upselling flight insurances. Literally 5 psychological tricks packed in one modal. Let’s dive into what immediately caught my eye when booking this flight and what are some take-away lessons that can easily be implemented if you want…
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How United Airlines Upsells Flight Insurance
You’re about to book a $800 flight trip with United Airlines, you feel slightly anxious to buy that flight and that’s when United Airlines grabs you by the balls. Well played United, well played! Here is how United Airlines upsells flight insurances Challenge: How can we sell as much United Airlines flight insurance packages as…
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How to keep a user from cancelling their monthly subscription
MAYHEM! Your user is about to cancel their paid monthly subscription. They thought about it long and hard and came to the conclusion that that $260 monthly can be spend better. Like buying 50 boxes of Cards against Humanity. You’re in a though spot as product manager. Your user is clearly ready to take action (hence:…